Change Matrix

about this course

Digital Marketing is one of the most important aspects of marketing that utilizes internet and online based digital technologies to promote and grow your presence in the digital world.This course will guide you through the various aspects of Digital Marketing from basic to advanced level. It will start from defining what digital marketing is and teach  how each and every aspect of Digital marketing works. It gives a detailed explanation of organic as well as paid methods of growing your presence in the Digital world. 

Topic to be covered

1. Market Research;

2 Content Creation;

3. SEO;

4. Email Marketing;

5. Google Analytics;

6.Google Ads;

7. Social Media Marketing (A);

8. Social Media Marketing (B);

9. Instagram Ads and LinkedIn Ads;

10. Facebook Ads


You should have a digital device (phone, pc, laptop, tablet) , Internet connection and headphones/speakers. No Prior Knowledge of Digital Marketing is required.

Expected takeaways

Understand Basic concepts of Digital Marketing; Understand Flow of Digital Marketing; Use of Best tools used for Digital Marketing; Learn how to define Target Audience; Learn how to define Target Audience; Learn how to do Market Research; Learn how to Ideate While creating content using best tools; Learn the art of Copywriting; Learn how to rank your website on first page of Google by organic methods; Learn how to attract your target audience with email marketing; Learn how to measure each and every move on your website and draw results from it; 

Above Fee is exclusive of GST, Taxes and convenience fee*

  • Date 10-12-2020 - 15-12-2020
  • Time 04:10 am - 05:00 pm
  • Age Group: 12+
  • Sessions: 6

Certificate Course:


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